Posts Tagged ‘graphic design’
The George at 42
Beginning in September, our team has worked with Underhill Associates as they rebrand and redevelop The George at 42, formerly known as Regency Tower. Our first order of business was developing a new name, logo and brand for the luxury condominium building which was built in 2008 right as the housing market collapsed. We’re now…
Read MoreHeuser Hearing Institute’s Listen Up!
The Heuser Hearing Institute developed an idea of a volunteer program that would allow individuals in need to volunteer at local non-profits in exchange for free hearing aids. Boxcar’s creative team developed a brand identity for this unique program. Beginning with several name options, Heuser selected “The Listen Up! Project. Next, Boxcar developed mood boards…
Read MoreFree Tree Giveaway For Kentucky Arbor Day
Oxmoor Auto Group was looking for a way to not only give back to their loyal customers but also to give back to the city of Louisville. With spring just around the corner, Boxcar facilitated a partnership with Brightside and the Division of Community Forestry to celebrate Kentucky Arbor Day. Through these partnerships, Oxmoor was…
Read MoreCentre College Football Mural
Boxcar recently completed the design of a wall mural at Centre College in Danville, KY. The athletic mural spanned 625 sq. ft. in the college’s football gym. Our graphic designers incorporated Centre’s athletes, school quotes and past championships and participations into their design. The mural “pops” off the wall and and celebrates the success of…
Read MoreSET at Theatre Square: A New Restaurant Concept
With a brand new restaurant concept opening in historic Theatre Square in downtown Louisville, a local ownership group came to Boxcar to provide creative direction on the new logo for the restaurant called SET at Theatre Square. In addition, Boxcar worked with the ownership team on announcing the new concept to local media in April…
Read MoreBrendon's Catch 23: Restaurant Photography
Brendon’s Catch 23 is a fine-dining seafood restaurant where urban chic meets classic elegance set in a historical building in the heart of downtown Louisville. Boxcar’s team wanted to capture the soul and flavor of the restaurant with a series of photo shoots. A great photography library is an important part in driving a client’s…
Read MoreCrossBar Electronic Cigarettes: A New Brand
Four years ago ago the elected Laurel County, Kentucky Jailer, Jamie Mosley designed a product that would spur the growth of a new industry. The Crossbar Electronic Cigarette began as an attempt to generate more revenue, reduce contraband and improve morale among Laurel County’s inmate population. Today the device is sold in correctional facilities nationwide,…
Read MoreBlue River Cabinetry: A New Design Direction
Blue River Cabinetry has been a name associated with quality and craftsmanship in the cabinetry business for over 40 years. They wanted to refresh their dealer brochure so that it would reflect a more modern and fresh style. We took the old brochure that was heavy in dark colors, outdated fonts and clunky organization and…
Read MoreCustom Wall Murals
Boxcar’s services range from public relations, marketing, public affairs, event management, communications, and design, but now we are excited to add a different and innovative service to that list; “mural making.” In our recent office addition, we wanted a way to make our new conference room really pop in a modern way. Our inspiration came from Saul Steinberg’s…
Read MoreHOW TO: Logo Overlay
Are you looking to make a photo look more professional or add some additional brand identity? Adding a company logo to a photo is an easy way to do so. This simple tip can be translated for social media, tv slide shows, PowerPoint, etc. Below is a great example of how a logo overlay can…
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