Create excitement and buzz for the inaugural Hermitage Grand Gala event on Derby Eve 2015.

Boxcar PR worked closely to secure media partnerships for the event and handled all red carpet logistics as well as media relations during the evening. We secured both national and local coverage leading up to the Gala that featured celebrities Christina Aguilera, Martin Lawrence, Chris Rock, and John Calipari among others.

http://www.huffingtonpost.com/steve-wilson/the-hermitage-grand-gala-_b_7197274.html?utm_hp_ref=arts&ir=Arts

http://www.vogue.com/13258072/kentucky-derby-2015-american-pharoah-record-crowd/

http://www.today.com/video/martin-lawrence-im-ready-to-do-a-bad-boys-3-437587523983

http://www.wave3.com/story/28884178/hosts-share-details-ahead-of-hermitage-grand-gala

http://www.courier-journal.com/story/entertainment/events/kentucky-derby/celebrities/2015/05/02/hermitage-grand-gala-derby-eve/26762101/